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India generated 19.1 billion app downloads across the App Store and Google Play in the 12 months to November 2025, 17% of the world's total and more than any other country, according to AppTweak's app store intelligence report (December 2025). See the full country ranking, iOS versus Android splits, and why Sensor Tower's own India estimate runs far higher.
765,900 developer accounts are actively publishing apps on Google Play as of July 28, 2026, according to 42matters' live catalog tracker. See how that compares to Kotlin adoption, Apple's App Store, and the wider global developer population.
96.01% of apps across the Apple App Store and Google Play are free to download, per 42matters' live catalog tracker measured July 25, 2026. See the free-versus-paid split by store, how it compares to 2025, and what it means for a EULA.
An average of 408 million apps are downloaded every day, based on Sensor Tower's count of 149 billion combined Apple App Store and Google Play downloads in 2025. See the daily download trend since 2023, new-app publishing rates, and how download growth compares to spending in 2026.
1.82 million developer accounts are actively publishing apps across the Apple App Store and Google Play combined as of July 2026, per 42matters, while Apple separately counts 34 million registered developers company-wide. See the full 2026 breakdown by store, source, and output per developer.
Google's court-ordered Play Catalog Access and Third-Party App Store on Play programs went live July 22, 2026, after Epic and Google withdrew their injunction-modification request on July 15. Here is what changed and what it means for an app's EULA.
Google Play carries 1.91 million apps as of July 2026, according to AppBrain's live tracker, down 59% from its 4.67 million peak in late 2021. See the 2026 app count by tracker, category, and Google's own removal data.
Consumers spent $49.2 billion on Google Play in 2025, up 13% year over year, according to Business of Apps and Sensor Tower data. See app counts, download totals, rejection numbers, and category revenue for 2026.
Apps were downloaded 149 billion times in 2025 and consumers spent $167 billion inside them, per Sensor Tower's State of Mobile 2026 report. See app counts, revenue splits, and rejection data for Apple App Store and Google Play.
![96% of Apps Are Free to Download in 2026 [Store Data]](/_astro/what-percentage-of-apps-are-free.et_NGNfm_Z1hIvmu.webp)
